School
Jones International University
Description
The Business Communication in Sales and Marketing online degree program at Jones International University® gives you the competitive edge by providing both broad knowledge and practical experience in sales and marketing theory and techniques along with a comprehensive foundation in business communication.
Bachelor of Arts in Business Communication in Sales and Marketing, one of online degree programs at Jones International University®, is designed for students who are interested in developing careers in either sales or marketing or already hold current positions in either area. Marketing and/or sales managers and directors who take this specialization will learn how to coordinate both types of business functions and leverage each to increase bottom-line performance. This program also will appeal to those who want to further their education and seek a master degree in this core specialization.
The ability to compete in the fast-moving, creative arena of sales and marketing requires core competency in effective marketing strategies, consumer habits, e-commerce, best business practices, and managing sales forces.
- Design a career plan of leadership in management positions related to sales, marketing and service.
- Learn to effectively communicate (both orally and in writing) within specific business contexts and understand how globalization and advancements in technology have impacted business communications.
- Apply strategic marketing techniques and sales tactics to real-world situations, giving you hands-on experience in both areas.
- Advance your career opportunities.
Accreditation
North Central Association of Colleges and Schools
Delivery Format
Online
Educational Level
Bachelor degrees
Requirements
- Submit an attestation of high school or GED completion.
- Students with less than 30 credits or more of post-secondary work or less than an overall 2.0 GPA may have to pay an additional $24 (USD) fee and need to show evidence of prerequisite skills proficiency by attaining minimum scores on Jones International University® online assessment examinations.