Bachelor of Science in Business Administration - Marketing Details
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Bachelor of Science in Business Administration - Marketing

Colorado Technical University Online
Degree Details

Colorado Technical University Online

The Marketing online degree program at Colorado Technical University Online provides students with the knowledge they need to succeed in an industry that features some of the highest wage and salary growth rates in the entire employment field. Bachelor of Science in Business Administration - Concentration in Marketing, one of online degree programs at Colorado Technical University Online, prepares graduates with an understanding of the intricate relationships between organizations and their customers. Course content has been developed to emphasize current marketing trends and opportunities for success. For individuals with business savvy, strong communication skills and a high level of creativity, opportunities in Advertising, Brand Management, Marketing Research and many other fast-paced, exciting fields will continue to present themselves. In fact, the U.S. Department of Labor estimates there will be a 29.1% job increase in marketing-related positions by 2010. The Marketing online degree program includes the following courses:

  • Consumer Behavior Fundamentals
  • Personal Selling and Customer Focus
  • Marketing Research Practices
  • Integrated Marketing Strategies
  • Principles of Advertising and Public Relations
  • Applied Marketing Management
Like all of Colorado Tech Online's revolutionary degree programs, our BSBA in Marketing is taught via our Climb Learning System, a personalized multimedia platform with rich, interactive courses; tutorials; and activities that engage students in a dynamic learning experience.

Courses are taught by established professionals in their field, giving students valuable opportunities to derive insights and real-world perspectives from experts in the marketing field. Colorado Tech Online students with no previous college experience can complete this marketing online degree program in about 2 1/2 years. Students with prior college credit, military experience or an Associate's degree may be eligible for the Colorado Tech Online Baccalaureate Degree Completion Program. In some cases, this program may shorten the length of the degree program to 15 months.
*The 15-month Bachelor’s degree is a 2+2 program and assumes that all associate-level requirements have been met through an Associate degree or the equivalent. CTU Online students with no previous college experience can complete the Bachelor’s degree program in about 2 1/2 years.

The University is accredited by The Higher Learning Commission and is a member of the North Central Association (; 312-263-0456).

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Bachelor degrees


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